Tuesday, April 28, 2009

Track Google AdSense Clicks via Google Analytics - Free AdSense Tracker

There have been 3rd party javascripts that track adsense clicks out for a while, but no free ones to my knowledge that track clicks on Firefox. Until now.

This free script integrates with Google Analytics to allow you to track your adsense clicks.

This tracking is done through "Goals". A goal is a way of tracking when a website visitor does something you want - Buy an item, submit a contact form, or in our case click an adsense ad.

Create a goal: To create a goal you assign it a URL. This url doesn't have to exist, as the javascript will trigger it. 
In the Goal URL field, enter "/asclick" and "AdClick" for the goal name.

Google Adsense Tips and Tools Collection

Google Adsense is an amazing contextual advertising program that lets you earn revenue from your site by a variety of revenue generating programs. Pay per click ads, Adsense for search, referrals for Firefox with Google toolbar, Picassa, Google Pack and the adsense program itself. This is a compilation of common Google tips and tools to make more money from Google Adsense.

Google AdSense joins Twitter

If you haven’t noticed on the Google AdSense blog, AdSense now has their own Twitter account where they will be tweeting on all things AdSense. So far they have highlighted some things previously featured on the blog, but also have highlighted a forum thread where publishers share some of their AdSense tips.

They only have 6 tweets so far, but hopefully they will become more active. I think the most valuable thing the AdSense twitter account could do is alert publishers when there are any issues - whether it is when stats are delayed or when access into the control panel is suffering from an unscheduled downtime. Right now, I am doing that for the many publishers who follow me  

They only have 105 followers so far, so if you are on Twitter, go and follow @adsense… and follow me @jenstar too :) @adsense only follows a couple of the official Google Twitter accounts though, so don’t be surprised if they aren’t following you back. They do request @replies though, but I wonder how long it will be before their @replies are saturated with “I got my account suspended and I didn’t do anything wrong!” type of tweets!

Don’t really know what Twitter is or how to use it? I have some Twitter related blog posts over on JenniferSlegg.com:

Google AdSense Charts and Graphs

Now that AdSense allows for reporting per channel, I figured it would be useful to chart the data in a multidimensional line chart. So this free tool allows you to do just that. Currently it offers eight different types of charts for your data:

Google Adsense Says Goodbye To Video Units Feature

Google AdSense is eliminating its video units feature, which allows publishers to show YouTube content and video ads on their pages. Google says that by the end of April, the feature will be fully eliminated for existing AdSense clients and that new clients of the revenue sharing ad program will no longer be given the option to place video ads on their pages through the program. Publishers can still display video content on their pages by pulling embed codes directly from YouTube.

Unsurprisingly, Google says it eliminated the video ads because of poor performance. It is difficult to figure out a sustainable ad model for video, which is why pre-rolls remain more common. But the problem with video ads may not be the ad unit itself but but the underlying content. Brand advertisers don’t want their names associated with random words spoken in videos. You simply cannot efficiently and consistently target ads based on three words in a video. For instance, if someone is watching a clip of “Snakes on a Plane,” it’s probably not the best place to put a travel ad. And search marketers can find better places to put contextual ads. Clarification: The video units are not the same as AdSense for Video. Rather, they are video commercials that are served through YouTube. So my critique above of contextual text advertising overlayed onto regular video content does not apply in this instance.

It seems this latest announcement is part of a growing trend of Google axing programs in AdSense. Google recently pulled the plug on its Google Radio Ads and was looking to sell off its Google Radio Automation software business. That news came less than a month after Google decided to bail on selling print ads. We hate to say we told you so but we saw the writing on the wall about adding video ads to AdSense awhile ago.

View my My PostsFacebookTwitterMySpaceDigg8 Google AdSense Plugins for WordPress 2.5 and Above

Google AdSense is one of the easiest ways to monetize your blog, but adding it to WordPressWordPress reviews isn’t always the easiest thing to do. Many people don’t know where to put the code or how to keep track of it. Luckily there are lots of plugins that can simplify the process as well as provide more flexibility. Here are eight Google AdSense plugins for WordPress 2.5 and above.

As always, don’t install all of these unless you want to decrease your blog’s response time.

Google AdSense Charts and Graphs

Now that AdSense allows for reporting per channel, I figured it would be useful to chart the data in a multidimensional line chart. So this free tool allows you to do just that. Currently it offers eight different types of charts for your data: